PPC is a reliable vehicle for targeted web traffic that you can safely budget for in your marketing strategy. Pay-Per-Click is a proven tactic to give your business immediate results, and provides a steady stream of traffic. If you’re looking to implement an digital marketing strategy that’s a quick and easy way to put your website in front of your target audience, then PPC is the channel to leverage.
The fastest way to generate reliable traffic to your website
PPC Traditional Services
Pay-per-click advertising, or PPC, is an integral part of most successful digital marketing campaigns. It empowers businesses to pay for the traffic they receive. Pay-per-click allows advertisers to bid, be seen, and only pay for the clicks they receive on their ad.
In every traditional PPC campaign, our team carries out detailed research and analysis, that leads to measurable results in website traffic, conversions, and revenue:
- Keyword Research
- Competitive Research
- Account Setup
- Landing Page Analysis
- Landing Page Optimization
- Ongoing Monitoring & Optimization
PPC Retargeting Services
You’ve likely run into retargeting ads without realizing it. Boiling down remarketing (retargeting) efforts to their essence simplifies it: Visitors to your site are identified and tagged, which follows them around onto other sites. When that user reaches another Display Network or Search Network site, an ad is served up just for them.
Step 1: Potential Customer Visits Site
Step 2: Potential Customer Leaves Without Checking Out
Step 3: Potential Customer Goes Online Later
Step 4: Potential Customer Visits Sees Your Retargeting Advertisement
Step 5: The Potential Customer Returns To Your Site
Step 6: Another Opportunity To Convert Your Potential Customer Into A Customer
Retargeting is an incredible tool for creating and fostering top-of-mind awareness. When a potential customer thinks of your brand first within your product category, that gives you a huge advantage. It is human nature to like things to which you are familiar. and that is the true power of retargeting.